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We have been in the website design business since
1999, and have seen the rise, fall, and reincarnation of the .com
industry. We are not once of those fly-by-night design companies... we
are here for you!
Any way you look at it,
the internet is about sales and information; even if you aren't expecting a return on your
investment in the World Wide Web, you want to sell an idea, service, or product. Marketing and information technology have
combined to form the greatest line of communication ever, that goes directly
into the consumers home, that can be indexed and searched at will... providing
it has been done right.
We can create many different types of
websites, from the basic homepage to a more complex commercial site,
although we like to focus on homepage type sites, such as genealogy or
personal pages.
We can either use
"cookie-cutter" templates; or design your site from
scratch... custom and personalized for your needs If you want to
choose a premade template to use, click
http://websitetemplates.quillspirit.net.
You can view a few examples of work we have done, in
the menu to your left.
Contact us and tell us what you
are looking for in a website, and website designer, and we will reply
with a free estimate!
When you get
your domain name, don't just register the first thing that comes to
mind... think about it for a while and make sure that it accurately
describes what the website is about, or use your business name if
possible. This helps people browsing through search engines find what
they are looking for easier, and makes your site more memorable.
You should choose a few names along the lines you are thinking of,
as odds are, that your number 1 choice is already in use.
Marketing your site:
After you have created your site, set up your e-mail
accounts, and are ready for business... it is time to get the word out.
The methods for marketing your site are many, and will take time,
money, and patience. It can take up to three months to get your website to show
up in the search engines at all, after submitting.
Spam is an UNACCEPTABLE form of marketing, as it is
harassing to the person receiving the unrequested advertisements... of
which they have to sort through to get to the wanted information in
their mailbox 10 times longer than they should need to. It is
annoying, unethical, and just wrong. Most of all, it just doesn't
work!
The best way to market your business or
website is to spread by word of mouth... a good product will expose
itself naturally. This will take time though. To get traffic from
people surfing the web, you will need to get yourself listed with the
major search engines; yahoo, Google.com,
Aol / the open directory project, Lycos, and
hotbot. Beware of paid listing services that push the line "Submitted to over
1,000 engines for only $?.??" - as a seasoned webmaster, I can tell
you only the major search engines matter. These are the top 10, some
of which I listed above. These engines periodically "spider" the web,
meaning they hit every vein of the net they can, indexing and
archiving the information they collect.
These can
later be found by web surfers who enter in keywords into the engine.
The best way to make your site stand above all the rest (besides
having a catchy top level domain name - which is also helpful for the
friendly search engine spider to find your site; some engines do not
follow piggyback domains.) is to have a special header tag at the top
of the html in your pages. This tag is called META. This helps the
spiders read your site and more accurately index it in such a way as
to pull it closer to the top of the results page. One value is
"keywords" after which you should list all terms you can think of that
are specific to your site. The words that stand out... what would you
enter if you were searching for your own site? Another value for META
is "description". This is what shows up under your link in the results
page, to entice the user to click to your site instead of the ones
surrounding it. All other smaller search engines get their information
from the top 10.
We offer custom hosting packages that
include everything you need to get a site online, including domain
name, hosting (and all the goodies that go with it), web design, and
maintenance, based on what YOU need. Please e-mail us for
a free quote. Hope to hear from you soon!
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