Stuck with an e-book that offers little insight, or new information for your readers to enjoy? Rest assured you?re not the first person in the "no new information" rut. In fact, e-books are growing in popularity at a rapid rate, thus authors are writing them just as fast as readers are gravitating to them. Thus there is a crush of new titles being released in the e-book format with little to no new compelling information. You don?t need a team or researchers, or some worldly experience to write a profound e-book full of new and insightful information, all you need is some survey data.

For years surveys have been used by researchers to obtain the pulse of their customers. Marketers utilize public survey?s to gain perspective on what advertising campaigns are effective, and what ones aren?t. Academics have utilized sophisticated surveys for hundreds of years compiling data on every topic imaginable. The universal appeal of the survey lays in its ability to communicate the thoughts, and feelings of a group without forcing them to speak up about it on their own.

For the average e-book one can construct a 5 or 6 question survey dealing with their topic choice, and distribute it to small sample of 50 people or more. Depending on the topic, and your target audience, the survey can be conducted by phone, or in person, and often can be filled out with simple answers such as ?yes? and ?no?. Once the survey is completed by the random selection of people, you have yourself some new research to write about.

Interpreting survey data is a science itself, and I don?t claim to have any genuine knowledge on how to do so, however the results can be as simple to report as you choose. If the author of an e-book decides to write an e-book about high gas prices, and simply has a 3 question survey dealing with the publics view on gas prices, and who?s to blame, the author will easily be able to convey the survey results in the e-book. It can be as simple as ?Out of 50 surveys distributed to the random public, 48 respondents said gas prices are higher then they should be.? By making such a simple observation you can have endless material to write about. You can speculate why they feel that way, or how to change the problem, or the level of anger or enthusiasm they had in answering the questions.

No matter how large the new information road block seems to be when trying to write a compelling e-book, drive through it in your hummer style data truck known to authors as survey results.

 

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